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Hi, {{first_name|friend}}. 👋
Welcome to Issue #210 of Loop WP!
Last week I shared my thoughts about WooCommerce Variation Galleries, which are finally coming to WooCommerce core, and there’s a new Subscriptions player in town.
This week, all good things must come to an end…
Let me explain! 👇
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That's It For A While
🚨 This isn’t clickbait or sympathy; I honestly don’t know if this newsletter will be back (subscribers might get the odd private post, but nothing will be published to the web for a good few months). 🤷♂️
If the newsletter does come back, it might be in the more conversational and opinionated style (which has been much easier to write) of the last six weeks, with each issue performing extremely well and my average open and click rates improving (as well as advertising revenue).
In fact, all those numbers have grown over the last 12 months; however, net subscriber growth is actually -13.4%
🥺 The newsletter has only grown by 42.25% over the last two years, and that’s not amazing for this newsletter (in my opinion).
I’m normally all for a smaller and more engaged list. It’s much better (for many reasons) than a huge list that barely anyone engages with.
🧠 However, in this instance, it’s just not worth the huge amount of effort these emails require:
🎉 Not including a few months’ hiatus a couple of years back, I’ve been writing this newsletter for just over four years (between Beehiiv and Mailchimp). That’s more than a good run for most newsletters these days.
😢 I’ve been holding on to this newsletter for too long, and despite a heavy heart, I can happily look back and say I’ve tried everything to make it work, and now is the right time to call it quits (at least for the foreseeable future).
I look forward to having conversations in the near future with those in the WooCommerce and WordPress space who run newsletters to discuss how they have found running a newsletter in our community.
Before You Go
🚨 I want to say a huge thank you to all my sponsors over the last 18 months; I would not have made it this far without you.
We will meet again.
Make sure you check out the latest News & Tips below one last time.
That’s it for now, {{first_name|friend}}. 👋
How 2M+ Professionals Stay Ahead on AI
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Luckily, you can join 2,000,000+ early adopters reading The Rundown AI — the free newsletter that makes you smarter on AI with just a 5-minute read per day.
Weekly WordPress News & Tips
This week's excellent and insightful WordPress News & Tips:
😎 Hall of Shame - Dismissed. a database of WordPress admin-notice spam. (Austin Ginder)
Radical Speed Month - What Shipped and What’s Next. (Do the Woo)
Auto-Update Delay - Protect The Shire. (WordPress)
Live Event - AI Workflows for WordPress and WooCommerce. (Woo Dev Blog)
HTML-in-canvas - The future of the web is weirdly human. (Jono Alderson)
WooCommerce 10.9 - What’s coming for developers? (Woo Dev Blog)
Enhanced Landing Pages - Google introduces Search profiles within Google Discover. (Search Engine Land)
😬 Eessh! - Gravity SMTP Exploit Campaign. (anchor)
Awesome Work - Making WooCommerce monorepo builds faster and lighter. (Woo Dev Blog)
Levelling Up - The WordPress Conference We Need Next. (Remkus de Vries)
WooCommerce Email Troubleshooting - Keeping track of commerce emails. (Woo Dev Blog)
Recap - What Happened at WordCamp Europe 2026? (WordPress)
An API & API Creator - Introducing the WooCommerce dual API. (Woo Dev Blog)
🎉 It’s back!! - Review Signal Publishes 2026 Hosting Benchmarks After Three-Year Gap, Powered by Its Own Open Source Load Testing Platform (The Repository)
If you have a question about this email or WordPress, please reply, and I will respond as soon as possible.
👋 Until next time,
